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Arlozorov 84, Holon

The center was launched at a festive event on Family Day 2023, and hosts activities and workshops together with lectures and professional consulting for parents and pedagogical staff.
The old building at 84 Arlozorov Street in Holon was the Labor Party branch for years. Upon acquiring the property, value-add operations began for developing a mixed-use complex in the heart of the city. In collaboration with the Holon Municipality, we identified the need for a parenting and family center for the city's residents. The building was renovated and transformed into a welcoming and accessible space that responds to the needs of the city's families under the city's jurisdiction.

Jaffa Port

In cooperation with the non-profit organization 'OutBox', we invited the artists 'Pesh' and 'Studio Molet' to create a 200-meter-long wall inspired by the port. About a hundred children and teenagers participated in assembling the mosaic from recycled wooden pallets on top of the wall as part of a community event we hosted at the port to mark Earth Day.
In line with our vision that advocates urban development through art and culture, we've created the Art Wall project, which will be a unique landmark within Jaffa Port, creating a more welcoming and safe public space.

The College of Management, Rishon LeTsiyon

How do you plan a public space that is best-tailored to the needs of the population for which it is intended? As part of planning the Art District project in Western Rishon LeTsiyon, we forged a unique collaboration with the College of Management’s School of Design and Innovation and Electra Consumer Products.
Through the course, students had the opportunity to influence the project from an early stage and propose innovative and creative solutions for the development of the complex, based on identifying the needs of the urban community and potential future users.
The course focused on the planning and design of a mixed-use complex that supports ongoing activity during business and leisure hours. With mentorship from the Reality team, the students gained experience with real-world industry, integrating their ideas into the future planning.

Armon Tower, Haifa

A mysterious, exciting production takes place at Migdal Armon in Haifa over the course of 100 days: An urban night festival on the complex' floors, art, music, food, drinks and a party on the city's most beautiful rooftop.

HaGaaton 8, Nahariya

Hosting "Zumo - Museum on the Move", making art accessible to every resident of the periphery. Together with the "Zumu" team, we transformed approximately 1,500 meters of Soglowek historic factory into exhibition spaces full of works of art, live performances, workshops and unique cultural activities, visited by over 40,000 participants, including the Minister of Culture.

Arena, Herzliya

A venue for content events promoting culture, local art and community. As part of the vision to create a new reality in the property and its surroundings, we turned two retail stores into spaces that host lectures, photography and plastic art exhibits, poetry and dance soirees and diverse workshops.

HaThiya 14, Tel Aviv

A 14-hour nightly art event hosted a competition between 30 local artists. Within promoting and preserving the arts and crafts in "HaThiya 14", the artisans used whatever raw materials were available on site. The general public was invited to view the exhibition, visit the studios and participate in artists' workshops in the complex.

Lincoln 16, Tel Aviv

A colorful graffiti celebration for the community of ‘Lincoln 16’. Hosting the graffiti artists Dan Groover and Solomon Souza (‘Beyond the walls’) who turned the complex members and neighbors’ vision of water-earth-fire-air elements into urban art, that was celebrated in a party with the local community.

Arena, Herzliya

The exhibition featured 2000 of Van Gogh’s creations, displayed over a 1000 sqm complex and hosted over 50,000 people. Arena complex has undergone special renovations exclusively to house the international exhibition and provide a unique multi-sensory experience.

Lev Mevaseret, Mevaseret Zion

Tenants' entry event into the "Lev Mevasheret" complex and celebrating Rosh Hashanah with the community. In honor of the residents' entry to their new homes at the beginning of the new year, we welcomed them with greetings and gifts.

Arena, Herzliya

Immersive site-specific performances in urban environments and alternative spaces, inspired by the site’s history. The shows elicit a unique experience for the audience, drawing spectators into a creative, dynamic and interactive realm, thereby making them an active party and empowering them to interpret the plot. Arena Herzliya has partnered with Mystorin Theater in the establishment of the Center for Interdisciplinary Arts.